Job Description

Apply now: PPC/Paid Media Specialist, location is Remote EST. The start date is ASAP/TBD for this yearlong contract position.

Job Title: PPC/Paid Media Specialist
Location-Type: Remote EST
Start Date Is: ASAP/TBD
Duration: Yearlong contract
Compensation Range: $35-38/hr W2
Benefits: Eligible for Health, Dental, Vision, 401K
Must be authorized to work in the U.S. This position is not eligible for sponsorship .

Job Description:
The client is seeking a hands-on PPC/Paid Media Specialist to manage paid search, display, LinkedIn, and YouTube campaigns from setup through optimization and performance storytelling.

Day-to-Day Responsibilities:

Manage PPC campaigns across Google Ads, LinkedIn Ads, display, and YouTube
Own campaign setup from start to finish
Conduct keyword research and make campaign optimizations
Monitor 3–6 campaigns at once across multiple business segments
Analyze KPIs, auction trends, ROI, pipeline metrics, and campaign performance
Use reporting tools such as GA4, Looker Studio, Google Ads, LinkedIn Business Manager, and campaign reporting platforms
Present campaign insights and performance stories to marketers and stakeholders
Partner with stakeholders to guide paid media strategy and optimization decisions
Set expectations around campaign performance, issues, and opportunities
Test and learn new paid media tools and platforms as needed

Minimum Requirements:

2–4 years of PPC, paid search, or paid media experience
Strong hands-on experience with Google Ads and LinkedIn Ads
Experience with paid search, display, YouTube advertising, and pay-per-click campaigns
B2B paid media experience
Keyword research and campaign optimization experience
Ability to analyze numbers, understand campaign performance, and tell a clear data story
Comfortable presenting to and partnering with marketers, demand generation teams, and stakeholders
Ability to support strategy while also executing directly in campaign tools
Strong organization and ability to juggle multiple campaigns or projects at once
Stakeholder-facing confidence and ability to set expectations
Agency experience or experience managing multiple clients/campaigns

Preferred Qualifications:

Automotive industry or segment experience
Experience in medtech, healthcare, aerospace, defense, or industrial verticals
Experience with GA4, Looker Studio, LinkedIn Business Manager, and downstream campaign reporting tools
Experience testing new advertising platforms or emerging tools
Meta Ads experience

Job Tags

Contract work, Immediate start, Remote work

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